Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

NewImage

How do you make decisions? Some people want to find the absolute best option ("maximizers"). Others, known as "satisficers," have a set of criteria, and go for the first option that clears the bar.

While wanting the best seems like a good thing, research from Swarthmore College finds that satisficers tend to be happier than maximizers.

Image: Flickr user Garry Knight