It can be called an arrival of #DigitalIndia when ecommerce "marketplace" sales numbers and consumer log-ins become the bell-weather of the Indian economy and its growth trajectory.
Expectedly, the numbers this pre-Diwali sales have been impressive. Discounts, freebies, deals and savings: it has been all too overwhelming. In time, the complaints about logistics and delivery delays will also arise. But that is another story.
