“What’s the problem?” I ask this question often.
I ask it after I hear a story that begins: “I have a great idea.” The storyteller goes on to tell me that this idea is going to lead to a company that will be wildly successful. A few years ago, the story would often end with the founder’s plan to go public in 5 years. These days it ends with a description of how the company will raise lots of money and become the next Amazon.
Sometimes the story comes from someone who hasn’t done much more than think about the idea. Or, they have shared the idea with a few buddies who fully agree that this is the best idea ever and they want to be part of it.
