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etworking is at the core of open innovation and it is a socioeconomic process where people interact and share information to recognize, create, and indeed act upon business opportunities. We have all seen cases of collaboration that create effects which are at best additive, delivering a sum of the parts which is less than the sum of each of the individual components. OI 2.0 generates synergies and network effects rather than just additive effects. Synergy describes two or more entities interacting together to produce a combined effect greater than the sum of their separate effects.
How does the cultural evolution of an innovation community open to business opportunities look like if viewed with the lenses that, albeit in an approximate way, reconcile that community with the world of physics? Similarly to water molecules in a microwave oven, its agents collide and mingle by moving from one team to another. When mingling, teams change configuration. This is a disorder creative of interactions that fuel the intellectual energy arousing very variable events. Innovation emerges from the disorder of events.
