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Knowledge@Wharton: What is it that really drives our curiosity?

Mario Livio: Curiosity has several kinds or flavors, and they are not driven by the same things. There is something that has been dubbed perceptual curiosity. That’s the curiosity we feel when something surprises us or when something doesn’t quite agree with what we know or think we know. That is felt as an unpleasant state, as an adversity state. It’s a bit like an itch that we need to scratch. That’s why we try to find out the information in order to relieve that type of curiosity.

Image: http://knowledge.wharton.upenn.edu