When a Swiss watchmaker visited Silicon Valley seeking help to create a luxury smart watch, it brought with it intangible benefits.
Industries working in clusters share linkages, synergies and other self-reinforcing mechanisms which can help them become a global reference point for their specific product. Much has been written about the benefits of cooperative research, competitive striving and sharing of information which speeds up innovation, creating a smarter, more efficient industry. The challenge comes when cluster members are forced to look outside their sphere of expertise and the industry they know so well, in order to improve the value of their product.
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