If you work for a big, established company, you’ve probably been noticing the sudden rise of a new trend: the innovation lab. Companies as diverse as Delta Air Lines, Target, Google, Pfizer, Marriott, Autodesk, Fidelity Investments, Ford, Verizon, and Stanley Black & Decker are jumping on the bandwagon.
Often, it appears, companies are seeing the need to showcase how innovative they are. And the solution seems to be to build a flashy new work environment, install bean bags, foosball tables, whiteboards, and cold-brew some coffee and voila, we’ve got ourselves a lab.
Image: https://www.forbes.com
