Innovation America Innovation America Accelerating the growth of the GLOBAL entrepreneurial innovation economy
Founded by Rich Bendis

amazon logo

I love Amazon’s convenience, but hate its interface. The overload of options and links everywhere, the tiny buttons, the product pages that go on forever, the dumb search–why does it suggest to search for gaming laptops in “All Departments” vs. “Computers”? Does the company sell gaming laptops that grate cheese in “Home & Kitchen”? But I digress. My point is that I just watched this parody of what Amazon might have looked like in the ’80s, and it seems a lot more user-friendly than the real thing.