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If you’re an entrepreneur, you likely have a role model you carry around in your head as you go about building your business. Maybe it’s Elon Musk, Mark Zuckerberg, Jeff Bezos or everybody’s seeming favorite, Steve Jobs. Here’s a better suggestion: Sam Walton. Unsexy, to be sure, and not terribly contemporary. But as arguably the most successful entrepreneur of all time, he has more to teach about the basics of entrepreneurship than many of the more dashing entrepreneurs who’ve come after him.

Image: Customers arrange a shopping cart in front of an advertisement featuring the photograph of Wal-Mart Stores Inc. founder Sam Walton at the company's Sam's Club store in Shenzhen, China. Photographer: Qilai Shen/Bloomberg