Imaginativeness may be widely acknowledged as a vital entrepreneurial trait, but what exactly is it and what role does it play?
A new study has identified and assessed three separate types of imaginativeness – creative, social and practical – as important in generating valuable entrepreneurial ideas.
Researchers developed an “imaginativeness scale” and measured these three cognitive abilities in more than 500 people in the United States, ages 19 to 88, with varying degrees of entrepreneurial experience.
