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In the first of his monthly columns for TechKnow, Tim Robinson, chief operating officer of Tech East, discusses how and why the region can attract 'rockstar' entrepreneurs.

Why has chasing 'Unicorns' become an obsession?

Big, fast growing tech companies produce lots of good jobs and as a region that would be a good thing - our productivity remains below the best in the UK.

They also attract a disproportionate amount of attention from investors, journalists and ministers and put places on the map - consider Edinburgh with Skyscanner or Cambridge with Arm and Darktrace.

Image: TechEastchief operations officer Tim Robinson. Picture: TechEast. - https://www.edp24.co.uk