Following its announcement yesterday about new Innovation Centers in technology hot beds in Israel, Palo Alto and Plano, Connected Planet talked with AT&T’s Peter Hill, vice president of ecosystems and innovation, and the person responsible for the technology behind the AT&T U-verse TV service. He also led the research on three-screen applications at AT&T’s IPTV labs, which created many of the U-verse applications that consumers enjoy today.
Connected Planet: What is it about these ‘Innovation Centers’ that will give AT&T a boost in terms of innovation and collaboration?
Hill: They will enable a new “fast-pitch” approach that will in particular help smaller, innovative companies who in the past had to navigate a very large, complex company to find the right contacts at AT&T. Now, they can reach out to AT&T decision makers and implementers at key locations and expedite the time it takes to get a “yes” or “no” in terms of possible partnership with us. For small companies, it’s important to get an answer quickly so they don’t waste time pitching the wrong people. Now it will be much easier to know if they are a match because we’ll have permanently staffed AT&T liaisons who can filter through requests in a much more targeted and rapid manner.
To read the full, original article click on this link: AT&T's new app approach: 'Speed dating' for developers
Author: Susana Schwartz
