Google's Geniuses Keep Quitting – Here's What They Are Doing To Stop The Exodus

Google takes a lot of criticism for being undisciplined and unfocused – playing with windmills and robot cars when it should be focused on its core businesses.

That's probably wrong for one simple reason: Google's reputation as a place where engineers can work on -- and get support for -- their pet projects is its biggest draw to counteract the steady departure of talented engineers.