By Tom Still
MADISON – Here’s a quick geography quiz. Where is the “Valley of Death” located?
(a) Some place faraway and biblical
(b) Some place in southern California
(c) Someplace in Wisconsin
If you’re a Wisconsin entrepreneur in search of venture capital, the “Valley of Death” is a bit too close to home. That forbidding term describes the funding gap for early stage companies caught between their initial rounds of investment – family, friends, founders and angel investors – and follow-up rounds from venture capitalists.
The gap falls someplace between $2 million and $5 million for many start-up companies in Wisconsin, and for those who fail to bridge the gap, the “Valley of Death” is a dry and dusty desert from which there is often no return. It kills young companies and the jobs they create.
Of course, the same predicament is true for most entrepreneurs in many states, not just Wisconsin. Start-up companies always find it much harder to obtain venture capital than any early money, if for no other reason than the competition is so stiff.
In Wisconsin, the existence of world-class technology, an emerging entrepreneurial culture and tax credits for early stage investors has helped to create a number of companies that are ready for venture capital. Those companies have shown commercial promise – but they lack the capital to get over the hump.