As business leaders, much of our time is spent in communicating:
1. Conveying our business goals and direction
2. Reinforcing our values
3. Following up
4. Teaching and training our team
Unfortunately, due to poor communication skills on our part, the distractions of relationships, environment and culture, and poor listening skills on the part of our audience, communication is (in general) only 30% effective.
To read the full, original article click on this link: Three Keys to Communication | David Shedd's Blog