The closest point of contact between a brand and a user online is… just a click, says Nicola Farronato, Italian entrepreneur in Ireland with B-Smark.
In its first birthday, the company launched a Beta version of its online service MySmark, giving users the possibility to attach an emotional tag to content on social networks.
A Smark is a one-click tag, which allows to personalize and calibrate feedbacks, opinions and recommendations. A way to tag content emotionally.
To read the full, original article click on this link: MySmark, in a click an emotional tag giving brands a real time feedback - Forbes
Author:Roberto Bonzio