Imagine an eBay-type website for investing and donating where you could login and browse causes and businesses, and find an “investment” that appeals to you.
You could contribute a small amount, become part of a community, and over time see the impact of your donation or investment.
Crowdfunding, at its essence, is exactly that — connecting “crowds” directly to those who need funds.
To read the full, original article click on this link: Crowdfunding 101: The Basics - Forbes