The holidays are over, the weather is lousy, and we’re sober again. We made all kinds of New Year’s promises, but the big one that will change our careers, if not our lives, is the promise to ourselves to become more creative. In my new book, Creative Intelligence, I show that creativity is learned behavior that gets better with training--like sports. You can make creativity routine and a regular part of your life. That’s true for big companies as well as small startups, corporate managers as well as entrepreneurs. Creativity is scalable.
The huge national policy storm brewing over “dwindling innovation” and an “innovation shortfall” also gives creativity an even greater agency. Creativity is the key to generating economic value and getting the U.S. economy to grow fast again.
To read the full, original article click on this link: 4 Ways To Amplify Your Creativity | Co.Design: business + innovation + design
