Name: Nice Laundry
One-Liner Pitch: Nice Laundry makes it easy and affordable for men to replace the holey, mismatched socks in their drawer with a completely new set of stylish socks.
Why It's Taking Off: It's like Warby Parker for men's socks.
Tech startups have tried to disrupt everything from payment processing to taxi services, but one new startup has launched a Kickstarter campaign to tackle what may be the greatest challenge yet: change the way men feel about their socks.
To read the full, original article click on this link: Nice Laundry Wants to Help Men Love Their Sock Drawers
