When I co-founded my company in 1986, I had two business cards made. One said "President." The other said "Archduke." Whenever I gave clients a choice, they always wanted the Archduke card.
In time, I gave all the Archduke cards away and never re-ordered them -- in a pitiful attempt, I think, to seem more professional.
Fortunately, everything comes full circle. Last night, while enjoying a wonderful concert in my hometown of Woodstock, my next title was suddenly revealed.
To read the full, original article click on this link: The Heart of Innovation: Leave Your Title at the Door and Remove the Door From It's Hinges