You have your idea sketched out and finished all of your initial analyses. You’re getting excited about having a potential money-making idea, but now it’s time to test that theory: How many other people on the planet think that you have a good idea? How many will pay for that idea?
The value proposition has one flaw. It predicts the acceptance of your product or service by the average consumer within a climate of similar products or services. It doesn’t tell you how many people will accept or desire it. Market research and testing are two ways to get a sense of those numbers. Here’re some tips and tricks to researching your idea before moving on to the next step.
To read the full, original article click on this link: Checking Your Work: Try Out Your Business Idea Before You Dive In
