Talking with a business executive recently about her company’s internal innovation efforts and how Brainzooming could enhance them, she noted a creative thinking session the company held previously. The internal innovation person conducted the entire creative thinking session using just one question: “Wouldn’t it be nice if . . . ?” No matter the situation or opportunity the group was addressing with its creative thinking, the entrée to frame the discussion was always about “nice.”
Image Courtesy of Salvatore Vuono / FreeDigitalPhotos.net
