People like to buy; they don’t like to be sold to. This can be a tricky proposition and has to be done with a well laid out strategy. The formula consists of four social media basics, that when combined will take your from a ho hum marketer to super stardom.
1. Be Consistent Everything about your social media strategy needs to be consistent––from your tone to the frequency of posts. There’s nothing more irritating to an audience than looking as if you are flying by the seat of your pants.
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To read the original article: Four Ways You Can Succeed as a Social Media Superstar