Silicon Valley. Boston. Singapore. Ireland. Scandinavia. Munich. When it comes to promoting entrepreneurial culture, some places just seem to 'get it right': serving as powerful magnets for talent, money, and ideas, and as powerful incubators for tomorrow's best companies.This book draws on extensive new research to pinpoint the key reasons why some locations succeed in the quest to become a technology centre, while others fail. The authors answer crucial questions about the world's entrepreneurial hotspots: What makes these locations so special? Which local characteristics are inherent? Which can be fostered? What are the best ways to promote local entrepreneurship? And what can budding centres of entrepreneurship do in order to enter the game?Creating Regional Wealth in the Global Economy analyses the key factors for developing regional success and wealth in the Networked Ecomomy. It identifies the best practices that business and government leaders need to consider to develop their area into a powerhouse of the future.
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Author: JEFF SAPERSTEIN is a well-respected marketing instructor, writer, and consultant to government, product, and service companies and NGOs. He has extensive contacts with Silicon Valley companies and business associations, and hosts tours for MBA students to meet with Silicon Valley entrepreneurs, venture capitalists, and multinational company executives.He is an instructor at San Francisco State University Graduate School of Business where he teaches marketing. He is also an instructor at the University of California at Berkeley Extension and the Stanford University Professional Development Program. He teaches a course in marketing and high technology at ESCP-EAP European School of Management in Paris.Dr Daniel Rouach is one of the world's leading experts in international technology transfer and business intelligence. He leads the Group Technology & Innovation Lab, a Paris-based research centre specialising in the management of technology and innovation, and runs in-company executive programmes for companies ranging from Danone to IBM France. His work has appeared in The European Journal of Management, Le Monde, Les Echos, Focus and other leading publications.
