From Mrs. Fields to Martha Stewart, many iconic entrepreneurs (as well as other hugely successful businesses like Starbucks) have sparked the creation of other new ventures. By direct example and advice--or by replicating other successful business models--the positive economic ripple effect has been nothing short of remarkable. We decided to profile a few of these firms, to discover what inspired a new generation of mini-moguls and how they are paying it forward in their own backyards.
Doing by Design
In the case of Martha Stewart, a multi-track ripple effect is in
full bloom. Her signature lifestyle companies (under the umbrella of
Martha Stewart Living Omnimedia) actually applaud the development of
independent ventures by her staff and associates. By her example (or via
personal input and advice in some cases) Stewart has nudged, challenged
and inspired many women (as well as a few men) to launch or grow their
businesses with gusto.
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Author: Pattie Simone