Mark Zuckerberg on the Facebook
official blog said that the company had 500 million
active users. An impressive number. However, a little thought could
make you wonder just how accurate the claim of “actively using Facebook”
might be, and whether some trends indicate that changing tastes and
dissatisfaction with the service might not eventually do the same thing
to it that they did to MySpace (NWS).
Start with how accurate that number might be. If you’ve any experience with social media services, you know that strange things happen. People get personal accounts and then maybe a second for a separately professional identity. (Yes, it happens on Facebook, as I’ve seen it occur.) More to the point, how many people do you know who signed up for Facebook and then hardly ever used it? Look at some stats from Alexa.com. The traffic measurement site pegs the percentage of global Internet users who visit Facebook.com at around 35 percent. But that’s an estimate. According to the latest numbers from Internet World Stats, there are over 1.8 billion Internet users in the world, so 35 percent would be something north of 630 million. So Alexa may underestimate traffic — not surprising, as it estimates numbers from samples.
To read the full, original article click on this link: Facebook Has 500M Users, But It Might Not Keep Them | BNET Technology Blog | BNET
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