My apologies... this is a long piece (~2500 words). Not for the faint of heart. If you want the short story, read the abstract below & 3 core assertions, then cut to the conclusions at the bottom.
Abstract: VC funds are getting smaller (good), & angel investors are growing (also good), but both need to get smarter & innovate. Startup costs have come down dramatically in the last 5-10 years, and online distribution via Search, Social, Mobile platforms (aka Google, Facebook, Apple) have become mainstream consumer marketing channels. Meanwhile acquisitions are up, but deal sizes are down as mature companies buy startup companies ever earlier in their development cycle.
What does this mean? What opportunities/pitfalls does it present for investors?
Let's start with 2 intial observations about the current market for investors, and for startups.
To read the full, original article click on this link: MoneyBall for Startups: Invest BEFORE Product/Market Fit, Double-Down AFTER. - Master of 500 Hats
