Many people struggle with trying to define innovation, or what innovation is within an organization. I’ve recently been re-reading one of the best business books I have, “The Essential Drucker. The Best of Sixty Years of Peter Drucker’s Writings on Management” which is a compendium of his writings.
Drucker wrote that purposeful innovation results from analysis, systemic review and hard work and can be taught, replicated and learned.
Purposeful, systemic innovation begins with the analysis of opportunities. The search must be organized and conducted on a regular basis. It seems that we may be getting hung up on “the fuzzy front end” and other views that make innovation seem really obscure. Drucker identified seven sources of opportunity that will ultimately drive innovation:
1. The organization’s own unexpected successes and failures, and also those of the competition.
2. Incongruities, especially those in a process, such as pro
duction, distribution, or incongruities in customer behavior.
3. Process needs.
4. Changes in industry and market structures.
5. Changes in demographics.
6. Changes in meaning and perception.
7. New knowledge.
To read the full, original article click on this link: Blogging Innovation » Peter Drucker on Innovation
Author: Roy Luebke
