Over the last decade, social media platforms have taken the world by storm. Facebook now boasts over 2 billion monthly active users. Instagram sits at 800 million active users. Snapchat has about 180 million daily active users, who send a total of 3.5 billion snaps each day.
Some pessimistic observers question the legitimacy of these budding social networks. They might think that these apps are a waste of time and wonder why so many people are obsessed with them.
