Several years before pronouncing that the " web is dead," Wired's Chris Anderson also predicted that "free is the future of business." (Don't let your skepticism about one assertion cloud your judgment of the other.)
Certainly "free" - and by extension "freemium" - has become one of the most popular pricing models for web companies. Evernote, Pandora, and as of yesterday SlideShare are among the companies that offer customers some version of their product for free, with additional features and services for a premium fee.
But just because a freemium model works for one company doesn't mean that it's right for all. And in a recent blog post, the Foundry Group's Seth Levine offers some advice on pricing, including as the title of his blog post suggests, "why you may not be charging enough for your product."
1. Beware of too many pricing tiers. Err on the side of simplicity, suggests Levine, as more tiers mean more complication and more confusion.
To read the full, original article click on this link: Is "Free" the Right Price for Your Product?
Author: Audrey Watters
