It’s no secret that innovation is tough to pull off. Even the “world’s most innovative” companies sometimes stumble. Just ask General Electric, which was recently delisted from the Dow Jones Index. Whirlpool’s tariff relief may give a boost to the beleaguered company, but American consumers appear to favor Korean brands and European styling. And former innovation powerhouse Proctor & Gamble (sinking to No. 47 on BCG’s “Most Innovative” list) has failed fast, despite great effort on the part of dedicated innovation leaders.
