Brazil, which has seen the number of foreign patients rise from 48,000 in 2005 to 180,000 last year--and is growing at a 30% clip year-over-year--is poised to draw still more from its neighbors and the U.S. thanks to shorter flights and a bump from futebol.
Brazilians endlessly repeat the old saw that the world thinks of only
three things when it thinks of Brazil: samba, carnivale and football.
But its healthcare industry would like to add a fourth--surgery. As part
of Brazil’s efforts to leverage both the tourists and the
infrastructure investments expected in the wake of the 2014 World Cup
and 2016 Summer Olympics in Rio, the country hosted its first medical
tourism conference last week in São Paulo.
To read the full, original article click on this link: Sea, Sun, and Scalpels: Brazil's Bid to Be the Four Seasons of Medical Tourism | Fast Company
Author: Greg Lindsay
