When the venture capital arm of American Family Insurance got off the ground in the early 2010s, it was ahead of the game when it came to corporate venture capital — especially within the insurance world.
In fact, only two other insurance company funds were putting money into young firms in the “insure-tech” or financial tech arenas. Today, there are more than 30 such funds worldwide, with $2.5 billion collectively invested by insurance funds in 2018 alone.
