Consumers are flocking to smartphones and the downloadable software that runs on them as fervently as mobile-technology investors had hoped. But so far, iPhone, BlackBerry and Android users have shown a preference for applications that extend well-known Web properties, rather than apps that have appeared for mobile devices only.
Associated Press
Mobile application Shopkick, which allows consumers to check in with retail stores for coupons
In a recent report by The Pew Research Center and Nielsen Co., the most popular apps on all platforms are those made by Facebook Inc., the Weather Channel, Google Maps and Pandora Inc. – all mobile versions of well-traveled Web services and sites.
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Author: Timothy Hay