Some brands are so great, they have become a part of everyday speech. Can you even think of another name for a Band-Aid?
These terms, like Saran Wrap and Chap Stick, are brands that have turned into proprietary eponyms. In other words, they are general words that are, or were at one time, company trademarks.
To read the full, original article click on this link: 20 Brands So Powerful You Say Them Every Day
Author: Alyson Shontell
