I've now been one week on the road in my expedition to find the world's most arctic startups. I'll be honest: it feels like much longer. I am now on my way to Trondheim from Tromsø and have added over 2500 kilometres to the trip meter of the trusty Land Rover. It has given me a unique perspective into the lives of the real travelling salesmen. Each night I have slept in a different location. Each day I've driven for hours on end, with my life travelling with me. Weather conditions have varied from sunny and green, to icy, dark and snowy. I've crossed the Arctic Circle twice and even entered Sweden by mistake.
Everything has not gone has planned — things never do — but the thought of capturing more inspiring stories and fabulous ideas pushes me ever onwards. The highlights have been seeing the Lappeenranta University Entrepreneurship Society put together their first meetup, enjoying the entertaining pitches in Oulu and meeting Kim Arthur of Playfish, in Tromsø. But equally the sheer beauty of the places I have seen is such that my mind can only barely take it all in. Each bend feels like it hides yet another missed photographic opportunity.
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