The gap between salaries of women and men with the same jobs is well documented, but the founders of Thrive, a personal finance site that Tree.com purchased in 2009, discovered it on their own.
While the percentage of money that women were saving was higher than what men saved, the actual value of those savings was less. “We could have made those women the best savers in the world, and it wasn’t going to close the gap,” says co-founder Matt Wallaert, whose background is in social psychology (he studies how people make decisions).
After selling Thrive, Wallaert and Avi Karnani founded a new consultancy called Churnless. In the first of what they call the company’s “passion projects,” they decided to tackle the pay gap. They consulted academics — including the author of Women Don’t Ask –and interviewed human resource professionals before putting together what today is GetRaised.
To read the full, original article click on this link: Are You Making What You Should? Startup Guarantees a Raise
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