Creative Barcode is a mechanism for safe disclosure of pre-contract early stage propositions, proposals and creative concepts, underpinned by a Trust Charter Agreement. It embeds unique digital barcodes into proposals, concepts, visuals, film and video.
It was introduced to provide a much-needed system by which creative industries could quickly, and cost efficiently, reduce vulnerability when disclosing materials to third parties in pursuit of new business. Its objective is to ensure creators are fairly remunerated when their work is commercialised.
To read the full, original article click on this link: Freeing up IP for Innovators: A New Role for Universities is There for the Taking | InnovationManagement
Author: Maxine J Horn
