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WSJScott Jones, the chief executive of mobile-search start-up ChaCha Search Inc., has a mantra.

“Around here, I say ‘Fail fast,’” he said. “Don’t be afraid to fail.”

It’s a philosophy that helped Jones find success with several start-ups over the past 20 years including Gracenote Inc., one of the first companies to develop music recognition software before it was acquired by Sony Corp. of America for $260 million last year.

“My experience with start-ups,” the serial entrepreneur said, “is it’s never the way you conceive it.”

Original Article: ChaCha CEO: Start-Ups Shouldn’t Be Afraid To ‘Fail Fast’ - Venture Capital Dispatch - WSJ