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In the era of Skype, web conferencing tools and collaboration software conventional wisdom says that distributed startup teams can be just as effective as those that are in person.

Conventional wisdom is wrong. Or more precisely the people espousing the benefits of distributed startups teams are often distributed and therefore self rationalizing it. Been there.

The reality is that a certain magic that happens when you’re in person is critical in a startup. You attend five customer meetings together over a two-week period and after each meeting you replay the results in the office about what it meant. The CEO weighs in with his perspectives, the head of product management disputes his conclusions and the marketing VP has a different take.

To read the full, original article click on this link: The Power of “In Person” – Why Distributed Teams are Less Effective | Both Sides of the Table

Author: Mark Suster