I was happy to see Guy Kawasaki’s
The Key to Attracting Investors yesterday morning on Amex OPEN Forum.
I do know that Guy understands business planning and its place in management (he interviewed me about it in this post, for example).
But he also scoffs at the misuse of business plans and the cult of
the business plan document. He’s right about that too, but people don’t
always understand it’s the misuse and the cult that causes the problem,
not the planning. Here’s his key quote in yesterday’s piece:
"You should not focus on a business plan, but this doesn’t mean you shouldn’t do business planning."
To read the full, original article click on this link: People: Business PLANNING Is Much Different Than A Business Plan
Author: Tim Berry
