The Apple founder birthed the personal computer, was banished from his empire and then saved it from ruin. Along the way, he changed the way we work, play and communicate. And he's not done yet.
On a foggy, cool day in January, Steve Jobs and Apple are bidding to change the world again. Jobs sits comfortably in a leather chair in front of a rapt San Francisco auditorium crowd, a large video screen tracking his hand movements on a thin, slate-looking object resting comfortably in his hands. Dressed in his trademark blue jeans, dark turtleneck, and New Balance shoes, the wire-framed Apple co-founder and culture-shaper peppers his speech with “remarkable, awesome” and “amazing” references to his company’s latest new wave—a notebook device called the iPad. This “truly magical and revolutionary product” fills a category need between his company’s successful laptop and iPhone and iPod business lines, Jobs says.
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Author: John H. Ostdick