May I call it the expertise business? As a provider, I made a good living with business planning consulting on my own for 11 years and as an employee of larger consulting companies for nine years. As a client, I’ve worked with some excellent attorneys, some good and not-so-good accountants, and good and not-so-good package designers, copywriters, graphic artists, and public relations consultants. And I’d like to suggest some tips for buyers of expertise, to help you get what you pay for.
1. Map the different species. Different experts have different standard behaviors. Some experts do the work for you, some tell you what to do, some help you do it. Some are obvious, like the accountant filling out the tax forms for you, the lawyers writing the legal documents, the designers designing, and the graphic artists drawing. But the lines get blurry. Accountants and lawyers, for example, don’t just do things, they also give advice and charge you for it. Coaches and consultants have some obvious differences. Know who does what.
To read the full, original article click on this link: 10 Tips for Working with Outside Experts
Author: Tim Berry
