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mars venusThe “Men are from Mars, Women are from Venus” analogy might not be that far off when comparing venture capitalists and entrepreneurs. I spent four years as a VC, and I’ve been the CEO of an e-commerce startup for the last two years, so in yesterday’s opening piece, I gave some pointers to VCs, and particularly associates, on how to better work with entrepreneurs. Today, I’m going to give some advice to entrepreneurs based on my personal experience on how to work smarter with VCs.

* It’s a numbers game. Expect casualties. I’m not kidding. Preparing to reach out to VCs, particularly if it’s your first time, is not unlike the preparation one does when preparing for battle (and this comes from a former air force pilot). You should prepare for a process that can take six or nine months or even a year, depending on the market conditions. You need to prepare for people with little knowledge of your technology or market who are comfortable telling you that there is no market for your technology.

To read the full, original article click on this link: How to be a smarter entrepreneur with VCs | VentureBeat

Author: Tomer Tzach