This, according to the Aurik Business Incubator's Pavlo Phitidis, is something many entrepreneurs have lost sight of.
With a BCom, MBA and significant business experience, Phitidis expected his ventures to make him a millionaire. When it did not happen, he decided to find out why.
Of the eight businesses he and partner Carien Engelbrecht were involved in, two failed, four were sold and two ended up on the stock exchange.
While not a bad track record, he realised that the last four businesses took much longer to mature and cost them much more money.
"Entrepreneurship is not an academic discipline. It is about acting," he says.
To read the full, original article click on this link: Work on your business, instead of in it - Times LIVE
Author: HENDRI PELSER
