A great doctor understands your medical history so he or she can give the right medication dosage when you are ill. If you’re a New York City foodie, you certainly enjoy great service at your favorite restaurants. And many people can recall a repairman simply because he always had the right suggestion for a household repair.
These examples demonstrate how and why customers chose small businesses to frequent. And if you ask New York Times bestselling author Gary Vaynerchuk (@garyvee on Twitter), he’ll tell you the instances of considering earlier experiences and how much the service provider cared, when deciding on future purchases, are blossoming.
His new book, The Thank You Economy, explains how this notion has become an online movement that rethinks business value offline.
To read the full, original article click on this link: The Thank You Economy: Show You Care for People Through Social Media
Author: Pierre DeBois
