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This interview with Doreen Lorenzo, president of Frog Design, an innovation firm in San Francisco, was conducted and condensed by Adam Bryant.

Q. What were some big influences for you early on?

A. Certainly my parents. Their view was, whatever you want to do, we’re fine with it. I wanted to major in theater. They said: “Fine, that’s terrific. Go for it.” And they were incredibly supportive. And my father told me, “Don’t ever say no to anything.” That is always in the back of my mind, and it’s something that I use in leadership, too. You’re presented with an opportunity. Maybe you’ve never taken on a challenge like that before. But don’t say no. You take that leap and you take that risk.

To read the full, original article click on this link: What’s the Mission? Your Troops Want to Hear It From You | TheLedger.com

Author: ADAM BRYANT