Go to any news source these days and you will certainly see stories about the looming technology bubble. Are we approaching a bubble? Are we in one? And more importantly, how do we prevent it from being like the dot-com bust in the late ’90s?
For entrepreneurs looking to outlive the hype of a commoditized market, technology or offering, there are three key areas to focus on:
Innovation – Is your company legitimately improving on a current solution? Expanding an established market? Or is your company simply copying the hottest industry trend? As you’re creating and refining your business strategy, it’s important to ask yourself these questions to ensure that you are actually bringing innovation to market. The companies that survive long-term always create new categories.
To read the full, original article click on this link: 3 ways to avoid creating a bubble company | VentureBeat
Author: Ari Jacoby
