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Today’s economy is more competitive than ever. Take the recession and add in a little (or a lot) of social media plus a high unemployment rate and BOOM, we’ve got the perfect storm for business relevance.

In a recession, savings and value are more important to consumers than in flush times. The abundance of social media and information on the Internet gives these same consumers the opportunity to be more educated and discriminating about their purchases. High unemployment is pushing more and more people into business ownership, increasing the amount of competition in your industry.

To read the full, original article click on this link: How to Remain Relevant

Author: Diane Helbig