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NEW YORK (TheStreet) -- IBM's(IBM_) headquarters in New York may be thousands of miles away from Silicon Valley, but the company has still managed to maintain a strong presence among venture capitalists and entrepreneurs.

Big Blue, however, has taken a vastly different approach to promoting innovation than the approach of its West Coast counterparts.

Unlike other tech heavyweights like Intel(INTC_) and Cisco(CSCO_), IBM doesn't make direct investments in fledgling companies.

Rather, Big Blue has a special venture capital division that builds relationships with top-tier venture firms and their portfolio companies and advises them on the best ways to bring their products to market.

 

 

To read the full, original article click on this link: IBM's Innovative Approach to Venture Capital - TheStreet

Author: Olivia Oran